Sunday, August 30, 2009

Apple's 1999 Superbowl Commercial

Apple lauched the Macintosh with Ridley Scott's influential 1984 spot during that year's Superbowl. Apple's follow up ad in 1985, Lemmings, proved so unpopular that they waited untill 1999, & the return of Steve Jobs to the fold, to run an another Superbowl spot featuring Hal-2000 from 2001: A SPACE ODYSSEY. The ad produced by the Chiat/Day agency, laid claim to the Mac's immunity to the Y2K bug.

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